Neobium Web Solutions
Your website is one of the most effective ways of building customer loyalty, as well as an efficient and low cost way to acquire new customers. We work closely with our clients to develop workable and effective e-marketing strategies to do just this.
Web Design
Web site design is very similar to fashion, it changes very quickly. To keep your business looking modern, your site must look modern, so a regular review of your site is an essential. We can offer advice and help in deciding when is the best time to redesign. We can then offer bespoke design or cost effective template designs to any suit the budget.
SEO
Search engine Optimisation is the term used to ensure your web site is as highly placed within Google as possible. Many companies offer solutions and quick fixes which if used incorrectly or are against Google rules can lead to problems and even getting banned from the Google listing. Our approach is to understand what the Google system requires and then optimise the site within these parameters.
Marketing
Just having a web site is never enough if you want to generate more business via the web. Effective marketing of the site in combination with the other parts of the marketing mix give the optimum results. With over 15 years experience in traditional and ‘new media’ marketing we can advise on the best combinations of marketing to achieve your business objectives.
E-mail Marketing
E-mail marketing is a powerful tool to help develop and grow your business.
Using email is a much more cost effective way to regularly communicate with
your existing customers. It keeps your name and message at the forefront of
the customers’ mind, developing good customer relations and making it harder
for your competitors to establish a foothold in your account.
The advanced email tracking within email marketing can also be used to develop
prospects allowing you to see which part of the email interested them most.
The tracking can tell you who opened the email, which links they clicked on
and how many times. This information is a powerful sales lead allowing detailed
follow-up by a sales person.
e-commerce
Many traditional ‘bricks & mortar’ businesses now see that they must expand and become a ‘clicks & mortar’ business. Many businesses are using the internet to purchase the goods they need on a day to day basis, and retail spending on the internet is booming. Our e-commerce specialists have over 10 years experience in e-commerce and can advise you on which e-commerce route to take and the best way to integrate this vital element of a modern business into the existing business infrastructure.